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X-ORIGINAL-URL:https://farmdoc.illinois.edu
X-WR-CALDESC:Events for farmdoc
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TZOFFSETFROM:-0600
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TZNAME:CDT
DTSTART:20260308T080000
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DTSTART:20261101T070000
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DTSTART;TZID=America/Chicago:20260804T110000
DTEND;TZID=America/Chicago:20260804T120000
DTSTAMP:20260821T223146
CREATED:20260721T111625Z
LAST-MODIFIED:20260804T214118Z
UID:43760-1785841200-1785844800@farmdoc.illinois.edu
SUMMARY:Measuring What Matters: A Conversation with Field to Market - PCM
DESCRIPTION:Join PCM’s Clay Bess for a farmdoc daily conversation with Eric Coronel\, Ph.D.\, Director of Science and Research at Field to Market. In this interview-style discussion\, Eric will explain what Field to Market does\, how the Fieldprint Platform measures on-farm sustainability\, and how that data gets used by supply chain partners and farmer programs like PCM. Attendees will leave with a clear picture of how conservation practices translate into both financial and environmental outcomes. Open to farmers\, conservation professionals\, and anyone working across the ag supply chain.
URL:https://farmdoc.illinois.edu/webinar/measuring-what-matters-a-conversation-with-field-to-market-pcm
LOCATION:farmdoc Webinars\, University of Illinois\, Champaign\, IL\, 61820\, United States
CATEGORIES:farmdoc Webinar
ATTACH;FMTTYPE=image/jpeg:https://farmdoc.illinois.edu/wp-content/uploads/2023/10/webinar-2023-10-04-PCM-_151702s-.jpg
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